No Plastic Home Compostable Packaging

No Plastic

Our long history of leading still continues, most recently with the Alara brand becoming the first plastic free cereal brand in the world. We have created packaging that is plastic free, zero waste and home compostable.

The Alara cereal inner bags may look like plastic, but it’s more accurate to think of them as very specialist see-through paper, made primarily with eucalyptus cellulose.

The new packaging also meets the four key test areas: biodegradation, disintegration, ecotoxicity and heavy metals content – which qualifies a product as suitable for the ‘plastic free’ trust mark.

Industrial Accreditations

Seedling – Din Certco

Home Accreditations

OK Compost – TUV Austria

OK Compost HOME – TUV Austria